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Behind the Scenes: Filming Brand Story Videos for Coolhand Electric & Air
Go behind the scenes with SwoleNerd Productions as we film brand story videos, customer testimonials, and company culture content for Coolhand Electric & Air. From on-location interviews to professional studio setups, see how strategic video production helps businesses build trust, connect with customers, and create content that works across websites, social media, YouTube, and advertising campaigns throughout Fort Worth and Dallas.
Vincent Garza
May 313 min read


Blackmagic Camera ProDock: Turn Your iPhone Into a Real Production Camera
Blackmagic Camera ProDock brings pro camera I/O to iPhone. With HDMI monitoring, BNC genlock and timecode, 3.5 mm audio, multiple USB-C for SSDs and accessories, and a locking 12 V power input, it lets creators rig an iPhone 17 Pro for multicam, virtual production, and on-set monitoring, all while recording to fast external storage.
Webmaster
Sep 11, 20253 min read


Sony FX3, FX3A & FX30 Firmware Update
Sony just shipped a meaningful firmware update for the FX3, FX3A, and FX30. The headline features are the BIG6 home screen for faster touch control, brand-new de-squeeze ratios for anamorphic monitoring, plus several stability and workflow improvements. Here’s what changed, why it matters, and how to update safely.
Webmaster
Aug 26, 20252 min read


How to plan a video that converts: High-Flare Blueprint
Most videos chase views. The winners are built for conversions. This guide gives you a repeatable plan—define a single goal, script the hook, storyboard proof, package for the platform, and instrument the CTA—plus paste-ready templates you can use on your next shoot.
Webmaster
Aug 14, 20253 min read
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